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If there is a real "Miracle" weight-loss-cure then...What's holding you back??I'll get to the miracle cure in just one moment, but first some critical background information is needed: While we all have goals, most of us tend to deal instead in "would have" "could have" or "should have" and then never take action or see a goal to completion. There are many reasons for our inability ( nice word for FAILURE) to take action or deal with our own issues HEAD ON. Behaviorists will often describe the two driving forces that control our actions/behaviors as related to the "pain and pleasure principle" or other variations that describe the same instincts we all share as humans. I start out with this background information because this past month there were 2 comments from readers of my websites and subscribers to my ezine that really "hit a nerve" with me. One subscriber from Florida wrote to me about my Online Meal Planner and My Nutrition Coaching service. She had completed my free trial and admitted she was going to follow up and register for my service to become a paid subscriber-BUT "she had just watched" Kevin Trudeau's infomercial for "Weight Loss Cures" and needed confirmation from me that this might perhaps be an easier approach to her weight problem. If you have a TV, then you know this guy. Kevin Trudeau is the one who released The "Weight Loss Cure They Don’t Want You to Know About" a few years back and can be found touting his books at all hours on cable. Perhaps you even own a copy. (Although it REALLY pains me to put his mug on my website I placed a picture of him promoting his book below in this article...) He's the same guy that also advertises natural healing cures, debt cures, you know the guy... Anyway, I had never put myself through the torture of watching one of his infomercials from start to finish until I received this note from the subscriber. I needed to know what was "pushing her buttons" about Mr. Trudeau's "Miracle Cure". So at 5:15am one weekend morning I watched the ENTIRE infomercial in the name of marketing research I guess. Well, Mr. Trudeau certainly hit all the right buttons. First, he hit on the pain principle-when he talked about the frustration and hunger associated with dieting and having to sweat and exercise. Then, he dissected the pleasure principle-when he described how he had been successful in losing weight quickly and easily "as quick as several pounds in one day in fact" all while eating pasta, steak, potatoes, sweets and other desserts that all gave him great pleasure-and they were all part of his success plan-"without dieting". All revealed in the book... I even then took it one step further and went to a website touting his book. WOW! To the untrained eye, this was THE cure. Just read this ad copy. Please think about my current article on "BAM" as you read this advertisement. Pay particular attention to how "they" (the advertisers) hit all the pain/pleasure buttons for dieters: "This cure is the most powerful, fastest, and effective way to lose body fat, lose inches, reshape and re-sculpt your body and completely correct the condition of obesity. When you do the weight loss cure protocol as described in my newest book, The Weight Loss Cure "They" Don't Want You To Know About, some amazing things can happen to you. You can lose fat, pounds, and inches faster and easier than ever before. Imagine losing over a pound per day starting from the very first day. Not a diet! Hundreds of thousands of different people have used this protocol. It is called the Weight Loss or Obesity Cure. None of the popular diets or even the radical surgical procedures available today addresses the root problem of obesity like this protocol. The cure actually burns fat in the problem, stubborn areas of the body. These secure fat reserves around the hips, thighs, buttocks, and waist get burned off first. Your stomach gets flat. Your body gets reshaped and re-sculpted and will appear as if you've had liposuction. You will lose a pound or more per day starting from the very first day. You will have absolutely no hunger, you will not feel deprived, your energy levels will be high, and you need absolutely no willpower.When you are finished with the protocol, your metabolism will be higher than ever before so you can eat virtually anything you want and never gain the weight back. This has been proven by over 40 years of research! Additionally, your hunger will be completely reset so that you never have high appetite or high hunger ever again. Your energy levels will be higher than ever before. Your skin will be radiant, youthful, and vibrant. You will never have to go on a diet ever again. You will be able to eat any food you want in any quantities you want as much as you want and never gain the weight back. This is an absolute miracle for weight loss. I can tell you it is absolutely 100 percent true. I did it myself and over 100,000 people around the world have used this weight loss cure protocol with these spectacular results. Order The Weight Loss Cure "They" Don't Want You To Know About today and find the one and only absolute best and only way to cure yourself of being overweight or obese once and for all.Only $27.94 (plus S&H) In Stock" -Order Now! The reality of weight-loss-curesand "THE CURE" Revealed
What may have been holding this subscriber back was possibly having fallen victim to some clever marketing. What was also perhaps holding her back is the same reason why many Americans get duped by such crazy schemes every day. They lack BAM - (keep reading please) to get to the BAM reference. I'll talk about that more in my second example but right now I need to clear up some information for many readers who may also be ready to drop nearly 30 bucks on the information in Mr. Trudeau's book. Please save your money! Here's the "miracle" weight-loss-cure revealed: YES,here's the magic ingredient and the weight loss cure revealed and you don't need to spend a penny to "buy it". The book claims that “an absolute cure for obesity was discovered almost fifty years ago” but was “suppressed” by the AMA, the FDA, and “other medical establishments throughout the world.” He further claims that until now, “this miracle weight loss breakthrough has been hidden from the public so that drug companies can make billions of dollars selling their expensive drug treatments and surgical procedures for obesity.” Trudeau’s alleged cure consists of injections of human chorionic gonadotrophin (HCG) plus 50 to 60 other required and recommended do’s and don’ts. By the way, HCG is a hormone found in the urine of pregnant women. HCG has been touted as a weight loss aid for a while. More than 50 years ago, Dr. Albert T. Simeons, a British-born physician, contended that HCG injections would enable dieters to subsist comfortably on a 500-calorie-a-day diet. He claimed that HCG would mobilize stored fat; suppress appetite; and redistribute fat from the waist, hips, and thighs. However, scientific studies demonstrated that the injections didn’t cause weight loss and regulatory actions by the FTC and FDA have curbed their use in the United States. It seems that Trudeau didn’t get the memo from the FDA. Since 1975, they have required the following labeling on the product: HCG has not been demonstrated to be effective adjunctive therapy in the treatment of obesity. There is no substantial evidence that it increases weight loss beyond that resulting from caloric restriction, that it causes a more attractive or “normal” distribution of fat, or that it decreases the hunger and discomfort associated with calorie-restricted diets. Of course, if you truly want to believe that it is others that are "holding you back", you can continue to believe that the FDA and all of those doctors behind the studies are in on the suppression of HCG and are just trying to keep money in the sick industry system. Some of this information was referenced from Diet Scams website and can be viewed here What about BAM? Really...The second point I referenced about BAM (brains and motivation) got me in trouble with another reader last month who felt I was being "overly critical" of commercial weight loss centers in my feature article currently posted on my home page.You can read the current article here on BAM I am sorry this matter of fact approach I took when discussing failed diet attempts put the reader in a defensive position. Perhaps this subscriber was one of the 2% of folks successful on commercial weight loss programs but they did not share their story. What I do know was this was a female from Rhode Island who simply provided initials for her name and wanted me to know I should be careful with generalizing. In response, I guess when I am dealing with trying to get my message out there about a healthy way to diet and nutrition and find myself up against the Kevin Trudeau's of the world, I must try a different approach My apologies but I have to try and shout a bit since I don't have the marketing budget to be found in "Infomercial-land" on cable. Just as I usually choose to turn off the TV or switch channels when I see Kevin's infomercial, I guess my only response to the subscriber of my ezine is that I hope my comments aren't what are holding you back. I have placed a convenient option available to you to opt-out or unsubscribe at the bottom of every issue of my ezine. Now, what is holding you back? Really...
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